When you have pressed the play button just allow 30-seconds for the video to load – be patient!

In the week in which Twitter announce that they are closing down their video application Vine as they post losses of over $100m for the...

The purpose of your SEO (yesterday’s post) is to direct curious (and, preferably, pre-qualified) people towards your web site. In future...

I’m going to spend the new few days creating a mini-series on the subject of Human Interest Marketing (HIM) – a philosophy that begins...

Based on the last 6 months of listening to my clients…… Things about dental practice marketing that I believe in A well constructed web...

The word “business manager” is important here. I don’t consider it part of my scope of practice to comment on the performance of a clinic...

I’m especially grateful to Hannah Rhodes and the team at Genesis Dental Care for creating the document that I’m sharing with you here. We...

Chatting to a Principal last night about her 3-year business strategy (a former client), she asked me “Chris are you just dealing with...

It is always worth a monthly check on Google Analytics to discover what the visitors to your web site were searching for when they began...

Friday morning, Marylebone, London and off for a Groundhog Day with the BDA at Wimpole Street, there to repeat last week’s marketing...

Old school question: Q – “So how did you find us?” A – “I had a look at your web site.” So the marketing team record this as an internet...

The new web site is live at www.coachbarrow.com and, whilst we are still snagging the site as we go along, I welcome you to the latest...

Here’s a quick test to see how effective your digital marketing really is (and whether or not you are likely to be getting a good ROI)....

Selling the Invisible : A Field Guide to Modern Marketing was first published by Harry Beckwith in 1997 and yet when Jon Barrow recently...

My definition of processed food is any real food that has been altered in any way in order to lower its production cost, lengthen its...

For those in dental practice marketing – we have updated our workflow to reflect the arrival of The Bridge (our exclusive read-only link...

In an existing dental practice, the yellow bulls eye for your marketing effort is up-selling to existing patients. The red outer ring –...

An observation of UK dental post-graduate courses suggests that it is getting tougher to sell places. Partly dilution? Mainly, I suggest,...

Attraction Marketing became an understood concept in 2012. As a term it defines a specific method to gain patients through the internet....

There is a lot of confusion in the world of digital marketing that can lead the unwary to an inaccurate conclusion about financial and...