
THE
EXTREME BUSINESS
2023
START. SCALE. SELL.

In January 2022 I launched a new coaching programme - the like of which had never been seen before in UK dentistry.
It’s bold, outrageous and provocative - as you would expect.
We are continuing the “best bits” from our digital communication during the pandemic - and reintroducing the energy and dynamic of live events - a chance to be inspired in the flesh and to network with your peers in a super positive environment.
Add in my 25 years experience of working with some of the very best practices in the UK and around the world - and this is already proving to be something special.
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2023
This continues to be the most ambitious challenge of my coaching career and I'm looking for 100+ clients who don’t just want to grow their businesses by a few percentage points - I’m coaching 100+ clients who are looking for 100% growth in earnings AND BUSINESS VALUE over the next three years.
Clients who, between 2023 and 2025 want to double their EBITDA and, thus double their earnings and their goodwill value.
AMBITIOUS?
Of course.
DOABLE?
Definitely.
FUN?
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Every day.
Worth the effort?
Well that’s for you to decide...

I have learned from the world's greatest coaches over the years. People like Stephen Covey, Dan Sullivan, Michael Gerber, Michael Hyatt and - my own business coach - Rachel Turner.
One common denominator is the advice to plan around 90-day cycles - four quarters every year - and to achieve marginal gains in each of those three-month periods.
So in the 36 months that we work together, we will pass through 12 consecutive 90-day cycles and I’ll hold you and your senior team accountable for progress in each period.

SO HOW DOES IT WORK?
it's all about the 90 day cycle, and here's what's included every 12 weeks:
THE QUARTERLY OWNER'S STRATEGIC COACHING DAY
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Regional mastermind meetings for Practice Owners only. Every quarter a full day of strategic business coaching delivered by me on every aspect of business and personal growth.
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4 DAYS PER YEAR
2 TICKETS INCLUDED PER DAY
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THE QUARTERLY MANAGEMENT TRAINING DAY
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Regional workshops for Practice/Business Managers plus Marketing Managers & TCOs. Every quarter a full day of coaching delivered by me on every aspect of management, marketing and patient communication.
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4 DAYS PER YEAR
4 TICKETS INCLUDED PER DAY
THE WEEKLY REGENERATION GROUP COACHING CALLS
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Every Tuesday evening at 19:00 - Coach Barrow Live to keep you up to date, share current thought leadership, meet with your fellow 100+ members, and answer your questions.
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EVERY WEEK​
FOR OWNERS & MANAGERS
THE EXTREME BUSINESS ACADEMY TRAINING PLATFORM
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Unlimited access for all of your team members, both employed and self-employed to our huge archive of training and development courses.
ON-DEMAND BUSINESS COACHING WITH CHRIS BARROW
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In 2023 I’m DOUBLING the time allocated for coaching calls. Access will be determined by you - you can request a Zoom call through the Extreme Business team as needed. Everyone is different and this allows you to move forward at a pace to suit you.
UNLIMITED EMAIL ACCESS TO ME & MY TEAM
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Requests for help, written copy to edit, marketing material for feedback, second opinion, sounding board, request for referral to another professional service provider.
PLUS FULL ACCESS TO:
The Extreme Business Academy
Every member of your team (employed and self-employed) will have full access to all the resources on our world-class e-learning platform - the largest collection of dental business and personal development courses in the UK, all with automated vCPD;
The Extreme Business Network
Our exclusive and private social network, on which we share all of our resources and stay up to date with what’s happening in the wider world of dentistry, business and personal development;
The Extreme Business WhatsApp Groups
Separate groups for Owners and Managers through which we can (and do) talk business all day long;
The Extreme Business Buying Group
Our “not for profit” buying group that has selected deals with professional service and capital equipment providers, offsetting the investment in our services.

STRATEGIC COACHING & TRAINING DAY LOCATIONS
I'm looking forward to getting back in the room to train, educate, entertain and inspire both you and your senior management team.
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As part of your investment we are including 24 tickets per year that can be used by owners and managers for you to gain maximum benefit from our live events.
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London
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Bristol
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Birmingham
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Manchester
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Leeds
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Edinburgh
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Belfast
As well as the fundamental business principles that I have shared with my clients since 1997, I'll be introducing innovation in the following areas:
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the self-managing dental business - coaching your senior team to effectively manage your business on a day-to-day basis;
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the associate-driven dental business - reducing or eliminating your clinical time to enhance adjusted EBITDA through associate productivity;
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the hygiene/therapy-led dental business - ensuring that your hygiene/therapy team are delivering preventative maintenance and up-selling private treatment;
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advanced financial modelling - monitoring benchmark performance and analysing the profitability of every fee-earner;
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low-cost internal marketing - driving new patient enquiries through word-of-mouth and digital recommendation;
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the complete digital patient journey - combining technology (IOS) and people (TCO) to maximise conversion and average patient value;
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the ideal team - picking winners - the recruitment and retention of people whose performance and behaviour are in line with your core values, mission & vision.
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The overall objective of 'The 100', between January 2023 and December 2025, will be focusing on how to to double your EBITDA and, thus double your profits and your goodwill value.



YOUR INVESTMENT
I’m making things very simple - one community, one price point:
£750 per calendar month (inclusive of VAT) per dental business, to include everything listed above.
“If I could show you how to double the earnings and goodwill value of your business in the next 36 months, would a tax-deductible investment of £27,000 inclusive of VAT seem like a good idea?”
JOIN THE 100
Please complete the form below to join The 100.
You will be invoiced your first month's fees on the 1st of the next month.
