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Thinking Business
a blog by Chris Barrow

The Marketing Model Flip - a 5-minute video

It's time to turn your marketing model on its head
It's time to turn your marketing model on its head

Here's a 5 minute, 30 second video I created in just a few minutes yesterday, explaining the difference between external, internal and inbound marketing.


The speakers and the content are AI-generated (and, so far, annoyingly American) but the source material is my own and the explanation will give your marketing and TCO team a flying start on explaining why your marketing activity should be:


  1. 80% internal;

  2. 15% inbound and

  3. 5% external.


Enjoy.



 
 
 
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