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THINKING BUSINESS
a blog by Chris Barrow

Making the self-managing dental business a reality



There's a real trend I'm noticing right now - dental practice owners who are asking me to help them build better management teams.


That's a combination of:

  • Enhancing the skills of existing managers;

  • Internal promotion of existing team members to management positions;

  • External recruitment of new managers.

Owners are looking for reliable, talented and enthusiastic people who can help them with:

  • Finance

  • Marketing

  • Front of House

  • TCO

  • Clinic management

  • Compliance

The support I'm offering is:

  • To identify existing team members who may have the right performance capabilities and behavioural characteristics;

  • To help in drafting external recruitment adverts and advise on their placement;

  • To review CVs as they arrive;

  • To conduct a second (and final) interview over Zoom with shortlisted candidates (internal and external);

  • To provide training, development and mentoring for existing managers and new recruits.

Today, in week #5 of our Practice Managers Development Programme, Lisa Bainham and I will be looking at the financial and non-financial KPIs that managers need to understand.


Why this trend towards building strong management teams?


My observation is that this is the alternative to selling a practice for owners who are struggling with the weight of their responsibility but aren't yet ready to jump ship.


In fact, it combines beautifully with another trend - towards owners reducing the proportion of overall sales they generate personally, towards the associate-led business we have spoken about before now.


The last 12 months have accelerated the desire amongst owners to have a simpler life, without diminishing their enjoyment and prosperity.


Imagine, if you will, a profitable dental practice that you own in which:

  • 80% of the production is done by other fee-earners and

  • 80% of the management is done by your managers, then

  • 100% of the work is done by your team.

A business that runs like a well-maintained clock, leaving you to spend your time doing the dentistry that you enjoy and leading an inspired team - but with plenty of time for the other things you want to do with your life.


The self-managing dental business.


Pipe-dream?


I suggest not - I'm helping clients to do that right now.


If you would like a no-obligation, no charge Zoom call to talk about how I can help you - just email, coachbarrow@me.com - if we talk for more than 20 minutes, it will be your fault.

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