Join the Lockdown Superheroes for live answers on Budget impact, pay, pricing, goodwill and the CMA probe Given the degree of preparation for bad news that we have been fed by both the Government and the media, it seemed obvious to me that, like a team of retired Marvel super-heroes, we should recall some of the former panelists (and maybe some new faces) to discuss and answer your questions on how next week's Budget will affect us. So next Thursday evening (27th) at 19:00, w

How to dominate local dental marketing using AI-powered inbound strategies I've been a Vocal Video client for a couple of years now, and it has been a salutory lesson in: How challenging it can be to collect video testimonials and How rewarding it is when we do. I've asked over 100 of my clients to send me short testimonial videos by following the simple links and guidelines within the service. It has taken the best part of 2 years to collect 28 of those videos. They have col

In this episode of Conversations with Chris, I’m joined by the inimitable Michael Bentley – coach, presenter, and recently-returned musical theatre performer – for a candid discussion on leadership, dentistry, and the art of performance, both on and off the stage. We begin with reflections on Michael’s return to the boards in  Titanic: The Musical , a deeply emotional experience where he brought his full theatrical self to a cast of over 50, ranging from teenagers to septuage

Why I downloaded Isaac — and what my clients are saying about it At just after 21:00 last night, the email dropped in to my inbox, encouraging me to download Isaac OneHealth from the Apple app store to my iPhone. In fact, I've been playing with the web version of Isaac (and so have some of my clients) for a while now, following the launch of their website - https://trustdentistry.ai/ The video representation of the AI assistant is very entertaining, no doubt a glimpse of our

Without measurement, there is no accountability – and no performance To improve performance we train, coach and mentor. Question: Do you have a robust training, coaching and mentoring programme for all of your team, whether employed or self-employed? Remember that business author Harry Beckwith tells us: "There is no performance without accountability, and no accountability without measurement." A Business Plan establishes performance criteria. To improve behaviour we set an

discounting is a race to the bottom - avoid at all costs I constantly, consistently, warn my clients of the dangers of discounting - as a sage once said, "the worst thing you can do in a Price War is to win - because then you are dead." If your dental business has a 20% operating profit margin, and you offer a 20% discount on a treatment: normal cost of treatment £1,000; variable and fixed expenses £800 (including £450 paid to clinician); normal operating profit £200; discoun

Why Lawyers Need a Vision Statement: Lessons from Dentistry on Leadership, Hospitality and Growth A thank you this morning to Tom, Sarah and the team at Buxton Coates Solicitors, for hosting me yesterday at their Leeds office. Our objective - to create a vision statement that will carry the business through the next 5 years of growth - a "regimental banner" to which they can rally as they march forward. A nice change for me - working with legal folk and not dental folk and ad

It's time to turn your marketing model on its head Here's a 5 minute, 30 second video I created in just a few minutes yesterday, explaining the difference between external, internal and inbound marketing. The speakers and the content are AI-generated (and, so far, annoyingly American) but the source material is my own and the explanation will give your marketing and TCO team a flying start on explaining why your marketing activity should be: 80% internal; 15% inbound and 5% e

Honouring three generations of service: Remembering the Barrow men who served their country Remembering George Barrow, my Great Uncle, who served his country and gave his life at The Somme in 1916. Remembering Jos Barrow, my grandfather, who served his country in The Grenadier Guards. Remembering Charles William Barrow, my Dad, who served his country in the Royal Navy. Remember yours today also, and be grateful.

Low maintenance, high performance: A coach’s view It's disappointing that Sir Gareth Southgate's new book "Dear England : Lessons in Leadership" was absolutely slated by a reviewer in The Guardian's "Bookmarks" yesterday (a weekly review of new publications). I'm two-thirds of the way through (it arrived on Thursday) and loving it - in fact, I can feel a workshop coming on already. Sadly, I think the title may put off non-English readers and those who are not fans of football