In The Complete Money Course Chris shares a series of simple steps to take complete beginners on the journey from a blank sheet to a complete understanding of just how money flows through a dental business.
A complete guide to internal relationship marketing in dental practice. Includes modules on social media, newsletters, and low-cost internal marketing.
Recession Marketing in the Year of Covid-19
We look at why so many Practice Owners feel unable to give the necessary time to their marketing activities in the current climate, and some tips on how best to approach your marketing in the current climate.
Adding life to your treatment plans - the role of Powerpoint
Chris starts by reviewing some of the lacklustre treatment plans he sees whilst visiting clinics - and then introduces the concept of bronze, silver and gold standards for Treatment Plan presentation, including some examples.
Mastering the End of Treatment Review
We look in detail at The End of Treatment Review - why it is so important, what type of patient you should ask, what to say and how to prepare.