Does your website live in 2011?
Here’s how you know. Yes or no:
we have a full range of social media marketing activities
Facebook Twitter You Tube Foursquare Linkedin Blog Ezine
we use a range of videos
practice tour interview with the principal interviews with team members testimonials from patients
we use special offer micro-sites
we capture data from ALL visitors with time-limited special offers
we have commissioned an overlay-profiling exercise to understand our existing patients
we use personalised digital print to create messages and promotions
we manage calls to our switchboard from special offers and monitor the results
If the answer is “no” – you are slipping into history. Beware.