Differences

This from a client conversation this morning. Price SensitiveNot Price SensitiveNew Patient ConsultationsFree AssessmentsCheck UpsHealthy Mouth AssessmentsFillingsOne-Visit CrownsCrownsSmile MakeoversBridgesDenture StabilisationImplantsInvisible BracesAny single-unit workSpecial OffersHygiene visitsOpen EveningsTooth WhiteningWhitening WednesdaysProducts!Branded Experiences!

And this from a client conversation yesterday:

The Traffic Light System of zoning the diaryGreenEarning a multiple of your hourly rateMultiple unit workAmberEarning your hourly rateSingle unit work and membership check upsRedEarning less than your hourly rateLow cost new patient consBlackEarning nothingAnything “free”

There are just so many good ideas around at the moment.

Fresh and original and innovative – fantastic.