Choices - how do you intend to respond?

Between stimulus and response there is a space. In that space is our power to choose our response. In our response lies our growth and freedom.

Viktor E. Frankl

Some choices you can make this month:

• To react or to respond;

• To run away from or to rise to the occasion;

• To consume or to create messages;

• To experience or to make history.

Events of the last 48 hours leave many feeling exhausted at the prospect of continued uncertainties and more relentless groundhog days.

There's a weariness virus out there at the moment. Transmissible and contagious.

As an owner or manager - you are the vaccine and you need to get a dose of yourself into as many arms as possible - team, patients, clinicians, suppliers, community, friends and family.

Choose - now - to respond positively every time, to rise to the occasion, to create messages that lift those around you.

Go and make history.