Two questions to ask yourself. Question 1 – what is our message? It is no longer adequate to answer “our message is that we are dentists”. You have to consider: what is special about our dentistry? (in which areas can we demonstrate our 10,000 hours of genius?) what is special about the patients we serve?
Read More

After 2 days my MacBook is back from Intensive Care and appears to be functioning normally. Lessons learned: there is a price to pay for innovation and early adoption – the occasional failure don’t upgrade your computer software during a road-trip and in a hotel room make absolutely 100% sure on a weekly basis that
Read More

Two of the dental industry’s top leading coaches, speakers, trainers and consultants, talking about business and life with Chris Barrow and Ashley Latter.

In this episode, we’re asking for opinions and podcast title suggestions from anyone that may have a better idea.
We discuss hotel travel, including my favourite Ashley travelling story, eating a Tesco egg sandwich in a Holiday Inn on his birthday. We discuss changing your mindset as an approach to selling to patients. We talk about the trend in the rise of the goodwill value of practices. We observe dentists deciding to get out of the rat race and exiting dentistry altogether.


Read More

By pure coincidence I caught the first evening off-peak train from Euston to Stockport last Friday and the first morning off-peak back down again today. Both trains packed with passengers, some left standing for the whole journey. I’m surrounded by returning students, business travellers, shoppers and party-goers (including Ryan Giggs this morning, carrying his glad rags
Read More

There used to be an old adage that you should never mention other products and services to your clients as that would dilute the cash they could pay to you – in dentistry I can remember lectures at which we were told not to display lifestyle magazines in a patient lounge for this reason. I
Read More

Food I fell off the Paleo nutrition tracks about 3 months ago and have steadily allowed the dreaded yet delicious carbs back into my life. It seems that in the last few days my body has decided to send me messages hailing “enough already!” and the main manifestation of that has been a sense of
Read More

Last night my only choice for dinner at The Queens Head Hotel in Berwick upon Tweed was the “Christmas Fayre” and I settled down to a turkey roast, staring wistfully at the silver cracker on my table, the gift inside destined to remain a mystery (my ever-attentive German waitress did offer). There were 6 other
Read More

I mentioned in a Facebook Live transmission last night that I’m starting my journey through an online course offered through Udemy by Seth Godin on the subject of Value Creation (its a bargain at £47.00 – just search for Seth Godin’s Value Creation Masterclass HERE). Even the first section has me thinking about: what value
Read More

On Saturday at one of my favourite London CPD venues Seminars at 38 I attended the inaugural meeting of FIDES. A total of 16 in actual attendance, representing over a dozen micro-corporates and one owner who joined via Facetime from overseas. We welcomed visitors from all over the UK and an interesting mix indeed. After an introduction from Trevor
Read More

Did I get your attention with that headline? Why? You see, what I wanted to mention was that: during a recent trip to the dentist they told me that I would feel a small prick when the needle was used but that it would be momentary and almost painless; during my recent vacation, I was
Read More