Category: Marketing

Today I’ll be in splendid isolation in The Barrow Bunker. No client calls, no meetings, no interruptions. My mission by the end of the day is to have completed the allocation of time for my 2019 calendar. In order of importance they are: 172 Free Days – 12 weeks of vacation, plus weekends and Bank…
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A week ago today I was kicking off Stars of Dentistry (where did that week go?). One speaker who approached me after my light-hearted opening was American Dr. Robert Ritter, who suggested that we had much in common when it comes to seeing social media as a primary way to drive our internal human interest…
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As if there weren’t enough conferences, study clubs, post-graduate courses and overseas jollies for us to attend, I’m here at Hammersmith’s Novotel this morning, preparing to co-introduce and co-compere Stars of Dentistry 2018, with the usual glitterati of the clinical world showing the audience how things can be done. In the member’s declaration of interests,…
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I’m frequently contacted by people who have products and services of relevance to my clients. For over 20+ years I have maintained a policy that I do not accept introducers fees or commissions – I simply broadcast and comment on good ideas. Many dental websites have a certain ‘sameness’ about them, with generic ‘off the…
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