A late night finish
Chris | July 24, 2008
It’s 10.30 pm on Thursday night and the end of a day that began with a
4.45am alarm call in Manchester and a dawn drive to Leeds.
My first hour at the Leeds Radisson was absorbed with emails.
At 8.00am I was hi-jacked by the events manager of The Royal
Armouries, who I thought was inviting me to speak at a dental
conference - but who really wanted me to sell tickets to a heathrow-
based Michael Gerber conference in October, which is itself a front to
attract dentists earning £250k or more to a tax-shelter sales pitch.
I detest a disingenuous sales pitch - almost as much as I resent an
accountant who evaporates 30 minutes of my life with a verbal
brochure. If he had just stopped to ask me any questions, he would
have discovered that I know more about EBT’s than he does. No such luck.
It’s a shame that celebrity dentists will get sucked into this by
their peers.
Caveat emptor.
The rest of the day in the real world with clients - thank goodness -
and some tough coaching that stretches me.
I leave Leeds at 5 and drive 240 miles to write this post.
Last day of coaching tomorrow and then back to Cornwall for the first
time in 12 days.
Today I learned that telling a client the truth can be very hard on
all concerned sometimes. And that’s what we get paid for.
I am blessed to work with wonderful clients, putting half-assed sales
pitches in stark relief.
And so to bed.








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